The Public Relations Council of India (PRCI), the organization of communication professionals is embarking on massive communication activities with universities at Mumbai, Kochi, Chennai, Bangalore and private educational institutions in various cities involving thousands of mass communication students through a newly formed venture named Youth Communicators Club (YCC). Ms. Maya Chandra, a Bangalore based corporate filmmaker and Head, YCC - Bangalore Chapter addressed the students of Journalism and Mass Communication at DSU on September 16 to brief them about the advantage of participating in seminars and conferences with YCC membership. Students who are interested in the area of Public Relations enrolled their names for YCC to take part in the YCC activities.