News and Events

5 Mistakes Students should avoid to prepare for a flourshing career

How companies can increase their energy efficiency & achieve their sustainability goals with specialty lubricants?

The Digital Marketing Wave

Design & it's role in Marketing

Building Brands through Stories
We present to you Mr. Regan Rodricks, Head - User Experience at Compass speaking about "Building Brands through Stories" and why it is so critical for a business. Session is scheduled for 24-Nov 2021 @ 07:00PM
These sessions are open for all.
We have specifically curated these sessions under Strategy, Research and Marketing. All the speakers are industry professionals with many decades of incredible experience across the geographies.
Please participate in all these sessions.
Stay Hungry. Stay Qurious!
Register in advance for this webinar: https://dsuedu.in/StayQurious
(Upon registration you will automatically get a link to the zoom session)

Marketing Research
"We present to you Ms. Shubhra Mardolker, Digital and Media Transformation Head @ Heineken all the way from Singapore speaking about the "Importance of Research" and why it is so critical for a business. Session is scheduled for 20-Nov 2021 @ 07:00PM
These are open for all.
We have specifically curated these sessions under Strategy, Research and Marketing. All the speakers are industry professionals with many decades of incredible experience across the geographies.
Please participate in all these sessions.
Stay Hungry. Stay Qurious!"

Case #1
The School of Commerce & Management Studies (PG), invites you to the launch of its Case Study Club on Nov 17, 2021. Club Members will discuss one top class case-study every month. The first case study on Leadership, based on Daniel Coleman's HBR Classic - Leadership that gets results! will be conducted by the Dean - Prof. Capt. Nagaraj Subbarao

Proud moment for Dayananda Sagar University
Proud moment for Dayananda Sagar University, SCMS(PG) which has been ranked as #12 among Emerging Best B - Schools in India by The Weeks / Hansa Research Best Business School Ranking Survey 2021. This is a huge achievement for a fledgling B - School and is testimony to the efforts of my faculty and staff, the support of the management and founders and the involvement of our students and alumni. We are in brilliant company with a few of the new IIM's. The school has also been ranked as the 6th Best B School in South India and 4th Best Business School for Industry Engagement in Bengaluru by Silicon

Gender Sensitization
Dayananda Sagar University is organizing a Gender sensitization workshop on 13th November (Saturday) from 10:00 AM - 1:30 PM.
This is a face to face workshop which will be held on campus.

Stay Hungry. Stay Qurious
Greetings from the Quriosity club, School of Commerce and Management Studies (PG Programs) - Dayananda Sagar University.
We are starting a series of sessions from 13-Nov 2021 onwards. Every Wednesday, Friday and Saturday.
Please find below the poster and register here to get access to the Zoom links. These are open for all so please save the dates and share with your network as well.
We have specifically curated these sessions under Strategy, Research and Marketing. All the speakers are industry professionals with many decades of incredible experience across the geographies. Please participate in all these sessions. Do share this with all your network.
Stay Hungry. Stay Qurious!
Register here: https://dsuedu.in/StayQurious
(Upon registration you will automatically get a link to the zoom session)

Session No.1: Strategy: A Practitioner's View

Growth Marketing for start-Ups:
This will be conducted by Prof. Jitendranath Patri.
Date: 14-November, 2021 (Sun)
Time: 02:00PM to 06:00PM
As part of "The Jade-Krishnamurthy Business Plan Competition" Managed by Acura the Women Entrepreneurship Club from Dayananda Sagar University Post graduate programs in management.
Students will undergo workshops from some of our finest faculty and hone their skills to be better entrepreneurs.

Case Study Club
We are glad to launch the Case Study Club as part of our continuous endeavor to engage and enable students and faculty to upgrade skills in problem solving, analytical tools and decision making and provide exposure to simulated corporate scenarios through case studies and article discussion
The Case Study Club will be anchored by Dr. Truptha Shankar, Prof. Sanjay K and supported by our Dean - Prof. Capt. Nagaraj Subbarao and various other faculty.
We are planning to kick start this club from November 2021 onwards. The first case will be presented on 17-November, 2021 (Wednesday) tentatively. More details like time, duration, zoom links etc will be shared with only the registered members. Everyone is encouraged to participate in this club.
Annual Registration fees: INR 200
Link to register for the club:
https://forms.gle/1ArBp2Z9nj5sAUSb7
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